The fat bike accessible to all.

This is the mission of Tuque & Bicycle Experiences.

The Company

Tuque & Bicycle Experiences offers totally unique & authentic winter cycling activities in the Quebec City area since December 2020.

For the 21-22 winter season, we are located in Maizerets neighbourhood and we will be expanding our bike fleet from 12 to over 30 fat bikes starting in January 2022.


Our Fat Bikes
Introduction to fat biking
Customized activities
Weekly outings program

Who is behind this business?

Émilie Pelletier

Creator of winter cycling experiences, 22 year old entrepreneur & certified tour guide in Quebec City



The first mission of Tuque & Bicycle Experiences is to make fat biking accessible to everyone by creating an induction experience to fat biking in Old Quebec.

The idea came from my job at Cyclo Services while I was working in tourism during my studies at Cégep Limoilou.

I felt that Old Quebec needed an active and totally unique activity like fat biking in winter; an activity as revealing for Quebecers as it is amazing for tourists.

Thus, happiness on two wheels continues year-round in downtown.

Over 5 years in tourism, including two seasons in the bicycle tourism industry in Quebec City with Cyclo Services.

It was my participation in a business idea contest with my school, Cégep Limoilou in Quebec City, in the fall of 2019 that I felt I belonged. Then, my stay at the EEB (École d’Entrepreneurship de Beauce, Entrepreneurship school in Beauce, a region of Quebec) during March break in 2020 gave me the confidence to go for it.

I cry about them, I laugh about them, I talk about them, I eat them… that’s what entrepreneurship is all about.

I spent hours thinking and thinking…

I was looking for a company name that would :

  • Be original
  • Sound good in both French and English
  • Reflect the bicycle, Quebec’s winter (tuque) and the services offered (experiences)

Tuque, what does it mean? Check out here

A little too long? I admit it’s a bit long as a company name, but it represents me well. Then, to simplify everyone’s life, I chose the domain name hihi.

I’ve been lucky enough to save money by working some pretty crazy weeks in previous years and living with my relatives.

In addition, a socio-financing campaign was held with La Ruche, a local organization, from November 3 to December 14, 2020; it is more than 9 000$ and 182% of the objective that were reached!

Discover the articles & interviews about Émilie and Tuque & Bicycle

“I’m not an athlete or a big cyclist. I am simply a person who likes to move and pass on the pleasure of staying active. And, believe me, I have always been a cold person during the winter. So, each activity has been thought out so that everyone who likes to move and who likes to ride can participate in a safe way regardless of their level and regardless of the weather.

One thing I promised myself: to serve as I like to be served. It is with friendship, with professionalism, with transparency, with heart and with passion that I serve my clients. I like to think about all the little details that make the difference in serving.”


Service and safety first

with pleasure, authenticity & transparency

Each activity is thought out so that the participants are at the center of the organization and the reflection.

What counts is the experience.

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Our partners

Without your help, the launch of my business would not be possible.

I thank you from the bottom of my heart.

Starting a business in Covid-19 times

The company was launched during the Covid-19 pandemic and has been a dazzling success! Indeed, after only 4 months of operation, a few hundred Quebecers have been introduced to fat biking.

The bike activities are adapted to the health measures.

Read more


Contact me here